Nok Air yesterday (Sunday) officially opened new direct flight from Don Mueang international airport to Mae Hong Son to cope with increasing passengers to this northern town.
The inaugural flight landed safely at Mae Hong Son airport along with 44 passengers who included Transport Minister Arkhom Termpittayapaisith, and Mae Hong Son governor Mr Suebsak Iamvijarn.
Nok Air chief executive Piya Yodmani said the launch of the flight from Don Mueang to Mae Hong Son is the cooperation of three airlines, under the THAI Group, comprising Thai Airways International, Nok Air and Thai Smile, on the roundtrip code-share flights agreement they recently signed.
He said Nok Air will operate this route with 72-seat ATR72-500 aircraft which it already have in the fleet.
The service frequency will start with three flights per week on Wednesdays, Fridays, and Sundays.
Mae Hong Son province has a beautiful nature with a variety of cultural diversity. Last year, more than 800,000 tourists visited Mae Hong Son, gerating over 4 billion baht tourism revenues.
But tourists concentrate their activities only in Pai district because it is convenient for them to travel from Chiang Mai which is near and not far away like other destinations.
The direct flight is expected to open more tourism destinations and bring 20,000 more tourists a year to visit the province.